ActiveCampaign

Grow your business with customer experience automation

4.4

ActiveCampaign is a customer experience automation platform combining email marketing, marketing automation, CRM, and sales automation for mid-market businesses.

4.4Our Score

Quick Verdict

ActiveCampaign is a solid choice in its category with a good balance of features and pricing.

Growing users
Lite $29/mo, Plus $49/mo, Professional $149/mo, Enterprise $259/mo
Growing
Users
Lite $29/mo, Plus $49/mo, Professional $149/mo, Enterprise $259/mo
Starting Price
Marketing
Category
No
Free Tier

What is ActiveCampaign?

ActiveCampaign is a customer experience automation platform combining email marketing, marketing automation, CRM, and sales automation for mid-market businesses.

Pros & Cons

ActiveCampaign Pros & Cons

Pros
  • Best-in-class marketing automation builder
  • Combined CRM and email marketing
  • Predictive sending and machine learning
  • 900+ integrations available
  • Excellent deliverability rates
Cons
  • No free plan — starts at $29/mo
  • Can be complex to learn automation builder
  • Pricing increases with contact count

Who Should Use ActiveCampaign?

Content creators managing campaigns
Marketing teams driving organic growth
SEO professionals optimizing visibility
Growth hackers running experiments

Ready to try ActiveCampaign?

Get started today and see why users love ActiveCampaign