Mailchimp
Turn emails into revenue
Mailchimp is the leading email marketing and automation platform for small and mid-size businesses, offering email campaigns, landing pages, audience management, and analytics.
4.3Our Score
Quick Verdict
Mailchimp is a solid choice in its category with a good balance of features and pricing.
Growing users
Free up to 500 contacts; Essentials $13/mo, Standard $20/mo, Premium $350/mo
Free tier available
Growing
Users
Free up to 500 contacts; Essentials $13/mo, Standard $20/mo, Premium $350/mo
Starting Price
Marketing
Category
Yes
Free Tier
What is Mailchimp?
Mailchimp is the leading email marketing and automation platform for small and mid-size businesses, offering email campaigns, landing pages, audience management, and analytics.
Pros & Cons
Mailchimp Pros & Cons
Pros
- Industry-leading brand recognition and trust
- Extensive template library and drag-and-drop editor
- Strong automation and journey builder
- Comprehensive analytics and A/B testing
- Huge integration ecosystem
Cons
- Free plan has become very limited
- Pricing increases steeply with contact count
- Can be complex for advanced automations
Who Should Use Mailchimp?
Content creators managing campaigns
Marketing teams driving organic growth
SEO professionals optimizing visibility
Growth hackers running experiments
Ready to try Mailchimp?
Get started today and see why users love Mailchimp