Comparison 2026

ActiveCampaign vs HubSpot CRM

A comprehensive comparison to help you choose

ActiveCampaign

Grow your business with customer experience automation

4.4
Contact for pricing
VS

HubSpot CRM

Powerful CRM platform for scaling businesses

4.5
Contact for pricing
4.4ActiveCampaign
ActiveCampaign
4.5HubSpot CRM
HubSpot CRM
It's a tie -- both are strong choices

A comprehensive comparison to help you choose

Feature Comparison

Feature
ActiveCampaign
HubSpot CRM
User Rating
4.4
4.5
Starting Price
Contact for pricing
Contact for pricing
Free Tier
No
No
API Access
No
No
Mobile App
No
No
Integrations
N/A
N/A
Customer Support
Standard
Standard
Ease of Use
N/A
N/A

Head-to-Head Scores

ActiveCampaignHubSpot CRM
User Rating
4.4/5
4.5/5
Free Tier Generosity
2
2

Feature Profile

User RatingStarting PriceFree TierAPI AccessMobile AppIntegrations
ActiveCampaignHubSpot CRM

Pros & Cons

ActiveCampaignPros & Cons

Pros
    Cons

      HubSpot CRMPros & Cons

      Pros
        Cons
          Contact for pricing
          ActiveCampaign Starting Price
          Contact for pricing
          HubSpot CRM Starting Price
          4.4
          ActiveCampaign Rating
          4.5
          HubSpot CRM Rating

          Our Recommendation

          Both tools are excellent choices depending on your needs.